It's Pronounced, "Beembo"

Ever wonder about Bimbo bread? Ever sat back and thought, "what is the deal with Bimbo bread" well if so today is your lucky day cuz I got some deets on this wheaty goodness.
According to Wikipedia:
Grupo Bimbo was established in Mexico in 1945 by Lorenzo Servitje, Jaime A. Sendra, Jose T. Mata, and Jaime Jorba. Today it is one of the most important baking companies in brand and trademark positioning, sales, and production volume around the world. The company is currently #5 among the largest food corporations in the world, just behind Unilever, Sara Lee, Kraft Foods and Nestlé^{[citation needed]}.
Also:

The name "Bimbo" has no specific meaning in Spanish; thus, the name has not caused significant uproar as it would in the United States, where the word "bimbo" has a negative connotation. The official version has it that the name Bimbo, coined in 1945 when the company was rebranded from its previous name, Super Pan S.A., was chosen because the company thought it competed well with the existing Bambi and Dumbo brands in Mexico. In addition, the innocent, childlike name went well with the brand image they wanted to build^[4].

In Mexico as in some Latin American countries, it is common to refer to any bread brand as "pan bimbo" (bimbo bread) instead of the proper "pan de caja" (loaf of bread). The name "Bimbo" has almost become a synonym for bread. The brand is highly trusted for quality and taste, and is known to have one of the most expansive distribution networks in Latin America, often making it available even in the most remote places.

Also:

The corporate image, a small white teddy bear, was inspired by a Christmas card sent by the grandson of the company's founder to his grandmother during the early 1950s^{[citation needed]}. The teddy bear in the picture was thought to be ideal as Bimbo's corporate image, and was, literally, stripped of its clothes and given a white apron and a chef's hat^{[citation needed]}. In order to represent Grupo Bimbo, which also encompasses non-food related companies, a new more traditional and mainstream logo was developed. However, the white teddy bear remains the image the general public most relates to Bimbo as a brand.

Wow, I never knew so much about Bimbo bread before. At least I know it tastes good! Well actually my fellow blogger says it tastes good but I have never tried it so I can't be sure. Well at least I know it's Mexican!